Themediacaptain

Milestones

• 2010: The company began as a one-person apartment operation. Its initial focus was social media and video.
• 2010–2012: The agency landed major accounts including SafeAuto and McGraw-Hill.
• 2012: The company moved into its first office at 1245 Courtland Avenue, an 800-square-foot space.
• 2013–2015: The team grew beyond 20 clients, hired its first full-time developer, and became a full-service agency.
• 2016: The company launched DermWarehouse, an eCommerce business that eventually surpassed 100,000 customers.
• 2018–2020: The agency moved to a space on Long Street above The Roosevelt Coffee Shop.
• 2020–2021: The company had a short stint in Gahanna.
• 2021: The agency moved into a former Ohio governor's mansion on Town Street.
• 2025: The Media Captain celebrated its 15-year anniversary and launched Topiary Mansion, an event space created from the renovated first floor of its building.
• 2026–present: The company reports a team of 30 members across marketing, design, development, and administrative roles and works with clients throughout the city, state, and country.

The agency emphasizes:

• Strong communication
• Transparency
• Alignment on project goals
• Exceeding client expectations

Services listed for home services businesses include:

• SEO
• Paid advertising
• Email marketing
• SMS marketing
• Social media
• Web design
• Graphic design

Suite of Services

The Media Captain offers a full suite of marketing, web design, and development services. After consulting with a prospective client, the agency selects the services suited to that business. Services may be used individually or bundled into a broader strategy.

Marketing

• SEO optimization for Google and AI search engines
• Paid advertising, including Google Ads, Shopping Ads, PPC, and social advertising
• Social media marketing and content
• Email marketing
• SMS marketing
• Online review management
• Graphic design
• HubSpot CRM services

Web Design and Development

• Web design
• WordPress development
• WooCommerce development
• Shopify development
• eCommerce development
• Hosting
• User experience services

Platforms and Tools

• WordPress
• WooCommerce
• Shopify
• HubSpot
• Klaviyo
• Monday.com

eCommerce Marketing and Development

The Media Captain provides eCommerce marketing and development services for businesses using platforms including Shopify and WooCommerce. Its eCommerce team supports brands across growth stages and has experience scaling its own eCommerce brand, DermWarehouse, to more than $5 million in annual revenue.

Core eCommerce Services

• Pixel optimization: Google Tag Manager setup and conversion tracking across Google, Meta, and Bing
• Google and Bing Shopping: Product feed creation, optimization, and management
• Social advertising: Retargeting, traffic acquisition, user-generated content, and lead generation campaigns
• Email marketing: Klaviyo email automation, flows, and email template design
• Google and Bing Search Ads: Keyword bidding and traffic acquisition for category pages, landing pages, and other key pages
• Web design: Shopify theme customization, app integrations, and custom WooCommerce plugin development
• SEO: Site hierarchy for categories and product pages, plus blogs, backlinks, internal linking, and strategic topics
• Conversion rate optimization: Analysis and improvement of checkout flows, product pages, and overall site performance

394 E Town St Columbus, OH 43215

• Phone: (614) 564-9313
• Email: [email protected]

Key Differentiators

• AI technology used to improve efficiency and generate leads
• Tracking and pixel expertise focused on conversion optimization
• High-quality content designed to help brands stand out
• Storytelling focused on communicating each business's unique story
• Focus on leads and sales rather than vanity metrics
• Experience managing millions in advertising spend
• Thousands of keywords ranking on the first page of Google and in AI Overviews
• A team of marketing, design, and development experts

The agency says clients can hire a full team of experts for less than the cost of one full-time marketer.