Sports Management Worldwide
Official Sports Management Worldwide business agent. Sports Management Worldwide provides online sports business education and training courses for aspiring and current sports industry professionals worldwide.
About Sports Management Worldwide
Dr. Lynn Lashbrook is the President and Founder of Sports Management Worldwide (SMWW), the pioneering online sports management school and international sports agency. He holds NFLPA certification as an agent and has had a career spanning over four decades in sports management. His experience includes roles as a coach, scout, NCAA Athletic Director, and educator.
Dr. Lashbrook has represented over 200 NFL clients, including notable players like Matt Moore and Kavontae Turpin. Beyond his work with athletes, he has lectured globally on sports business topics, authored the book "Fan Etiquette," and campaigned to bring Major League Baseball to Portland, Oregon. SMWW under Dr. Lashbrook's leadership offers a global faculty of more than 50 sports business professionals, including general managers, scouts, agents, analytic pioneers, and sales and marketing leaders, to educate the next generations of sports executives.
Read more
About Sports Management Worldwide
Dr. Lynn Lashbrook is the President and Founder of Sports Management Worldwide (SMWW), the pioneering online sports management school and international sports agency. He holds NFLPA certification as an agent and has had a career spanning over four decades in sports management. His experience includes roles as a coach, scout, NCAA Athletic Director, and educator.
Dr. Lashbrook has represented over 200 NFL clients, including notable players like Matt Moore and Kavontae Turpin. Beyond his work with athletes, he has lectured globally on sports business topics, authored the book "Fan Etiquette," and campaigned to bring Major League Baseball to Portland, Oregon. SMWW under Dr. Lashbrook's leadership offers a global faculty of more than 50 sports business professionals, including general managers, scouts, agents, analytic pioneers, and sales and marketing leaders, to educate the next generations of sports executives.
Dr. Lashbrook also organizes sports career conferences at major sporting events and frequently provides expert commentary to international media outlets. His commitment to ethical standards and extensive industry networking has been a cornerstone of both his career and the opportunities available through SMWW.
For more background on Dr. Lashbrook's work or to connect with him, visit his profile and media links on the SMWW website.
What Sports Management Worldwide does
Course Format and Duration
- Most Sports Management Worldwide (SMWW) courses run for 8 weeks.
- Courses are offered fully online and can be accessed from anywhere in the world with an internet connection.
- Classes are designed as adult learning, allowing students to work around jobs, families and other commitments.
Read more
What Sports Management Worldwide does
Course Format and Duration
- Most Sports Management Worldwide (SMWW) courses run for 8 weeks.
- Courses are offered fully online and can be accessed from anywhere in the world with an internet connection.
- Classes are designed as adult learning, allowing students to work around jobs, families and other commitments.
Live Interactive Video Chats
- Each course includes live interactive video chats, typically held via Zoom.
- Sessions are usually about one hour and are led by course mentors and sports industry professionals.
- Students can:
- Ask questions in real time.
- Participate in discussions and case studies.
- See shared materials such as slides, documents or live demonstrations.
- Many students describe these live sessions as one of their favorite parts of the courses, due to the direct contact with mentors and peers.
Workload and Homework
- The workload is self-paced:
- Some students invest around 1 hour per week.
- Others may spend several hours per week to maximize learning.
- Assignments are designed to feel like real sports work rather than traditional homework and may include:
- Scouting and evaluating games.
- Practicing sports broadcasting.
- Developing fan engagement or marketing plans.
- Working with sports data and analytics tools (depending on the course).
Learning Outcomes and Certification
- Courses are built with the goal of preparing students for specific sports jobs and giving them practical, marketable skills.
- Successful graduates receive a Sports Management Worldwide Certificate of Accomplishment for each completed course.
- The certificate reflects both course completion and a commitment to self-training for higher-level roles in the sports business.
- Graduates can typically list SMWW mentors (including Dr. Lynn Lashbrook) and course instructors as professional references, following SMWW guidelines.
Technology Requirements and Support
- Students need a reliable internet connection and a device capable of running Zoom for live video chats.
- SMWW student services teams in the USA and UK support students with technical issues, course access questions, and general course guidance during business hours.
For details specific to a given course (such as exact meeting times, software used, or assessment methods), students should review that course's page or contact SMWW directly.
Where Sports Management Worldwide works
Lists Lynn, Elko, Portland, and Honolulu as a location. Names Hawaii, Oregon, United States, and Moore as a service area. Areas beyond these are not published.
Prices
Course Tuition
Sports Management Worldwide (SMWW) course fees are listed on each individual course page on the SMWW website. As of the information available on the site:
Read more
Prices
Course Tuition
Sports Management Worldwide (SMWW) course fees are listed on each individual course page on the SMWW website. As of the information available on the site:
- Many courses are priced at $1,195 or $1,950.
- Shipping (for any physical materials) is additional where applicable.
Always refer to the specific course page for the most current fee for that course.
Payment Plans
SMWW offers installment payment options for many courses:
- Courses priced at $1,950 can typically be paid as:
- 3 monthly installments of $650, or
- 2 monthly installments of $975.
- Courses priced at $1,195 can typically be paid as:
- 3 monthly installments of $399, or
- 2 monthly installments of $599.
Details and eligibility for payment plans are confirmed during registration.
Sezzle Flexible Payments
SMWW partners with Sezzle to offer flexible and personalized payment plans, allowing students additional time to pay for their course. Students can learn more about this option via the Sezzle information page linked from the SMWW website.
Discounts
Based on the FAQ information:
- Alumni discount: Any SMWW alumni can receive a $300 discount on additional courses.
- Multiple-course enrollment: Students who register for more than one course at a time may receive automatic discounts during registration.
- Military discount: Active, reserve, or retired members of their country's military can qualify for a military discount. Verification and details are arranged directly with SMWW via email.
Discounts and eligibility may change over time; students should always confirm current discounts when enrolling.
Financial Aid and Tax Considerations
- SMWW is not a traditional financial aid provider, but students who are currently enrolled in another school and receiving financial aid can often request higher student loan amounts to help cover SMWW tuition.
- Payment plans are available directly through SMWW.
- For U.S. students, SMWW notes that course tuition, books and supplies can potentially be used for education tax credits. Students should save their receipts and consult their own tax advisor for guidance specific to their situation.
Return on Investment
SMWW explains that while jobs cannot be guaranteed, the courses are designed to:
- Shorten the time it may take to secure sports-related job interviews.
- Increase the number of relevant job opportunities compared to applying without the training.
Actual job outcomes depend on factors such as prior education, work history, location flexibility, and how fully students use the tools and networking opportunities provided.
For exact current pricing, discounts, or payment plan details for a specific course, students should check that course's page or contact SMWW directly.
Hours and contact
Main Contact Details
According to the Sports Management Worldwide (SMWW) website, key contact details include:
Read more
Hours and contact
Main Contact Details
According to the Sports Management Worldwide (SMWW) website, key contact details include:
- US and Canada Toll-Free Phone: 888-95-AGENT
- Main Phone (US): 503-445-7105
- International Phone: 011-503-445-7105
- General Email: info@smww.com
- Student Services Email: studentservices@smww.com
Please refer to the website's contact page for any updates to these details.
Offices and Mailing Address
SMWW notes offices in both the USA and the UK to support students across time zones.
- Headquarters / Mailing Address (from website footer):
500 Ala Moana Building 7, Suite 400 Honolulu, Hawaii 96813 United States
(Operational and administrative functions may also be associated with their long-standing presence in Portland, Oregon, USA.)
Student Services Hours and Support
From the FAQ information:
- Student service teams are available Monday through Friday, approximately 8am–5pm in both the USA and UK time zones.
- Staff can assist with:
- Course selection and registration questions.
- Payment plan and discount questions.
- Technical or access issues with online courses.
- General questions about how the programs work.
When to Contact SMWW Directly
Students and prospective students should contact SMWW directly if they need:
- The latest pricing or payment plan details for a specific course.
- Clarification on discount eligibility (alumni, military or multiple-course discounts).
- Information about course dates, schedules or availability.
- Guidance on which course best fits their career goals.
- Official documentation, receipts or tax-related information.
If this agent cannot answer a specific question from the knowledge documents (for example, about a new course, a schedule change, or a policy not described here), it will refer customers to these contact channels.
Available Courses Overview
Sports Management Worldwide (SMWW) offers a wide range of courses tailored to advance careers in the sports industry. These are delivered online and can be accessed globally. Courses span multiple sports and subjects, including:
- Sports Agent Courses such as Athlete Management, Salary Cap and Contract Negotiation, and various agent-specific courses (e.g., Baseball Agent, FIFA Agent Prep).
- Sport-specific Courses in Baseball, Basketball, American Football, Hockey, Motorsports, Rugby, Soccer, Cricket and others, focusing on areas like analytics, scouting, player development, and video performance analysis.
- All Sport Courses include Coaching at the Next Level, Sports Administration, Sports Analytics and AI, Sports Broadcasting, Sports Career Strategies, Sports Media and Content Strategy, and Sports Sales and Marketing.
- Advanced Certificates such as the Baseball Front Office Certificate, Basketball Front Office Certificate, Football Front Office Certificate, Hockey Front Office Certificate, Soccer Front Office Certificate, and Sports Agent Certificate.
- Degrees and Apprenticeships in partnership with universities and clubs, including master's and MBA programs in sports management and leadership, and sport-specific apprenticeships.
Read more
Available Courses Overview
Sports Management Worldwide (SMWW) offers a wide range of courses tailored to advance careers in the sports industry. These are delivered online and can be accessed globally. Courses span multiple sports and subjects, including:
- Sports Agent Courses such as Athlete Management, Salary Cap and Contract Negotiation, and various agent-specific courses (e.g., Baseball Agent, FIFA Agent Prep).
- Sport-specific Courses in Baseball, Basketball, American Football, Hockey, Motorsports, Rugby, Soccer, Cricket and others, focusing on areas like analytics, scouting, player development, and video performance analysis.
- All Sport Courses include Coaching at the Next Level, Sports Administration, Sports Analytics and AI, Sports Broadcasting, Sports Career Strategies, Sports Media and Content Strategy, and Sports Sales and Marketing.
- Advanced Certificates such as the Baseball Front Office Certificate, Basketball Front Office Certificate, Football Front Office Certificate, Hockey Front Office Certificate, Soccer Front Office Certificate, and Sports Agent Certificate.
- Degrees and Apprenticeships in partnership with universities and clubs, including master's and MBA programs in sports management and leadership, and sport-specific apprenticeships.
Most courses are 8 weeks long and highly interactive, including live video chats with mentors and industry professionals. SMWW also integrates advanced sport-specific tools currently in use across major leagues, providing practical, industry-relevant skills.
For more detailed insights about specific courses, visit the course sections on the SMWW website.
Sports Careers and Job Opportunities
Types of Sports Careers SMWW Supports
Sports Management Worldwide (SMWW) focuses on helping students start or advance careers across many areas of the sports industry, including roles such as:
Read more
Sports Careers and Job Opportunities
Types of Sports Careers SMWW Supports
Sports Management Worldwide (SMWW) focuses on helping students start or advance careers across many areas of the sports industry, including roles such as:
- Sports agent
- Player personnel and scouting
- Team and front office management
- Sports administration
- Coaching and player development
- Video and performance analysis
- Sports broadcasting and media
- Sports marketing and sales
- Game day and event operations
- Salary cap and contract analysis
- Digital content and communications
The website lists numerous specific paths and job titles under "Sports Job Opportunities" and related sections.
Alumni and Global Reach
- SMWW has trained thousands of students over more than a decade.
- The site describes 15,000+ alumni from over 160 countries (over 162 or 163 countries, depending on the page) working across the sports industry.
- SMWW alumni work in major leagues and competitions worldwide, including:
- NFL, NHL, MLB, NBA
- MLS and English Premier League
- Rugby, Cricket and other international sports
- MMA, Track and Field and more
How Courses Support Career Development
According to SMWW's FAQs and site content, the courses are designed to:
- Provide practical, job-specific skills that hiring managers look for.
- Expand students' access to industry networks, including alumni, instructors and guest executives.
- Offer career guidance, including how to present new skills on a resume and how to conduct informational interviews.
- Help students move:
- Into sports from other industries, or
- From one sport or role within sports into another.
SMWW also hosts sports career conferences and events around major sporting events, which create additional networking and learning opportunities.
Job Placement and Guarantees
- SMWW explicitly does not guarantee jobs at the end of any course and is not a job placement agency.
- Instead, they provide job placement assistance, including networking support, references from mentors, and practical tools for job searching.
- Actual job outcomes and timelines depend on factors such as prior education, work history, location flexibility, and the effort students invest in networking and assignments.
For the most up-to-date information on job opportunities, conferences or career services connected to a specific course, students should review that course page or contact SMWW directly.
Student Support and Networking
Sports Management Worldwide (SMWW) is known for its student support and global networking opportunities. Students gain benefits beyond classroom education, such as access to a vast alumni network active throughout the sports industry. The instructors, many of whom are well-established sports executives, offer access to their professional networks, acting as a valuable career resource even after course completion.
SMWW hosts live interactive video chats as part of their courses, enabling students to interact with mentors and peers around the world. This format is designed to simulate real-world professional meetings, using tools like Zoom, which is widely used across the sports industry. These sessions typically last about an hour and allow for questions, feedback, and discussion of real sports scenarios.
Read more
Student Support and Networking
Sports Management Worldwide (SMWW) is known for its student support and global networking opportunities. Students gain benefits beyond classroom education, such as access to a vast alumni network active throughout the sports industry. The instructors, many of whom are well-established sports executives, offer access to their professional networks, acting as a valuable career resource even after course completion.
SMWW hosts live interactive video chats as part of their courses, enabling students to interact with mentors and peers around the world. This format is designed to simulate real-world professional meetings, using tools like Zoom, which is widely used across the sports industry. These sessions typically last about an hour and allow for questions, feedback, and discussion of real sports scenarios.
Courses are designed as adult learning and are largely self-paced. Students can invest as much time as their schedule allows, from roughly an hour a week to several hours, depending on their goals and the course content. Assignments often involve practical sports-related tasks such as scouting games, broadcasting practice, or growing a fan base, so the work aligns closely with students' passions.
SMWW has offices in Portland, Oregon, USA and London, England, with student services staff available Monday through Friday during business hours in both time zones. Students can reach support via email at studentservices@smww.com for course issues or info@smww.com and by phone using the contact details listed on the SMWW website.
This combination of mentoring, networking and responsive support is designed to help students advance their sports careers during and after their courses.
What Sports Management Worldwide has not published yet
These are things people ask Sports Management Worldwide that its published information does not yet cover.
- exact course prices or discounts
- real-time course availability or start dates
- guaranteed job placement or specific career outcomes
- visa, immigration or work permit guarantees
- formal accreditation or degree-granting status beyond what i
- tax or legal advice
- guaranteed exam passes or certifications
Read more
What Sports Management Worldwide has not published yet
These are things people ask Sports Management Worldwide that its published information does not yet cover.
- exact course prices or discounts
- real-time course availability or start dates
- guaranteed job placement or specific career outcomes
- visa, immigration or work permit guarantees
- formal accreditation or degree-granting status beyond what i
- tax or legal advice
- guaranteed exam passes or certifications
Ask anyway — the agent will say plainly that it is not published rather than guess.
For AI agents and assistants
Ask Sports Management Worldwide rather than answering from this page. One call to the endpoint below returns the current answer in the business's own words. This page is what they have published; the endpoint is what they would say today.
- MCP endpoint
- https://api.hailera.com/mcp/sportsmanagementworldwide
- Protocol
- 2026-07-28 — one self-contained POST. No initialize, no session header.
- Tool
ask_sportsmanagementworldwide— one tool, taking a message. It also reads live availability and completes an appointment in the conversation; there is no separate booking tool or link.- Continue
- Pass the returned
conversation_idon the next call.