Good Work

We work with a wide range of organisations, including:

• B2B technology companies
• Food and beverage brands
• Public media organisations
• Other growth-focused businesses that rely on their websites and applications

We are based in Dallas, Texas, with team members across the US, England and France.

Core service areas

We typically support clients with:

Digital strategy

• Competitive analysis and user research
• Technology and platform recommendations
• User insights and content planning
• Accessibility and security audits
• Migration and legacy system evaluation

Website design

• Site architecture and content modelling
• User flows and experience mapping
• Wireframes, prototypes and design exploration
• Brand-aligned interface design

Craft CMS development

• Craft CMS builds and custom plugin development
• Multi-site and multi-language setups
• Advanced content architecture and authoring workflows
• Craft Commerce and API integrations
• CMS migrations and upgrade support

Custom development

• Front-end development and UI engineering
• Laravel application development
• API and microservice architecture
• API and third-party system integrations
• Performance optimisation and technical SEO
• Hosting, monitoring and platform maintenance

AI and automation services

• Workflow automation for repetitive tasks
• Custom AI tools designed around existing systems and operational needs
• Responsible AI guidance and risk management

How we work

Our projects typically follow three phases:

1. Discovery – clarifying goals, choosing the right technical approach and agreeing a confident plan.
2. Design – shaping user journeys, visual design and design systems that scale with your site.
3. Development – delivering clean, accessible code, strong content management and thorough testing and QA.

Throughout, we focus on clear communication, realistic expectations and transparent project management.

We provide monthly and quarterly Craft CMS + plugin update services to help keep your site secure and up to date.

Each update plan includes:

• Craft CMS and plugin updates executed on a monthly or quarterly basis
• A status report on completed updates
• Note: hard costs for licenses are not included

Pricing:

• $500 per month for monthly Craft CMS + plugin updates
• $800 per quarter for quarterly Craft CMS + plugin updates

Ongoing development plans

For brands on Craft CMS that require regular development work, we offer ongoing development plans.

Plan options typically include 20, 30 and 40 hours per month, with the option to create custom plans if you need more.

Each ongoing development plan includes:

• Monthly Craft CMS and plugin updates (license costs excluded)
• A dedicated project manager
• Weekly status updates via email
• A monthly prioritisation and strategy Zoom call
• Scheduling tailored to your needs
• Optional shared Slack channel (for 30+ hour per month plans)
• Shared project management tool (for 30+ hour per month plans)

Monitoring typically covers:

• Uptime
• Performance
• Broken links
• Mixed content detection
• Cron jobs
• Application health (such as disk space and background jobs)

Hourly support

Good Work also offers hourly support on a first-come, first-served basis.

• Existing clients: 2-hour project minimum
• New clients: 40-hour project minimum

Hourly support is suitable for one-off improvements, troubleshooting and smaller pieces of work that do not require an ongoing plan.

• Based in Dallas, Texas, USA
• Team members located across the US, England and France

We work with organisations of many sizes and sectors.

How to get in touch

You can contact us directly using the following details:

• Email: hello@simplygoodwork.com
• Phone: +1 214.890.4111

You can also use the contact form on our website if you prefer to start with a short project questionnaire.

Starting a new project

When you reach out about a new project, we typically:

1. Review your goals, requirements and any existing systems.
2. Discuss the best way we can help (for example, a new website build, Craft CMS support, or AI and automation work).
3. Propose a plan and next steps tailored to your organisation.

We work with organisations of all shapes and sizes and are happy to discuss projects at an early, exploratory stage.

Ask anyway — the agent will say plainly that it is not published rather than guess.