Napollo

Napollo was founded by Harvard professionals as a website management company serving small and medium-sized businesses across the United States. Its services later expanded to include SEO, paid media, web applications, ecommerce management, and AI-powered connected systems.

What sets Napollo apart

• Connected systems instead of isolated tools or siloed campaigns
• Marketing execution and custom software under one roof
• Automation designed to reduce manual workload and operating costs
• Scalable infrastructure built to grow with a business

Mission

Napollo's mission is to help entrepreneurs adopt technology to grow their businesses through expert marketing and software services at an affordable price. The company states that client success is its measure of success.

Recognition and partnerships

Napollo is a Certified MBE/MWBE business recognized by New York State. Its recognition includes the Clutch Global Award 2025, Top AI Developer 2025, and UpCity Top Agency. Napollo is also a partner of Google, Meta, Shopify, AWS, WordPress, GoDaddy, Microsoft, and HubSpot.

Paid advertising

• Google Ads across Search, Performance Max, Display, Shopping, and Remarketing
• Meta advertising for Facebook and Instagram, including lookalike, custom, retargeting, Advantage+ Shopping, and Conversions API campaigns
• LinkedIn Sponsored Content, Message Ads, and Lead Gen Forms
• Programmatic display and retargeting campaigns
• Conversion tracking, weekly testing, spend governance, and waste alerts

Social media and content

• Social media management and data-driven content calendars
• Community management and direct-message workflows
• Short-form video production and Reels strategy
• SEO-driven blog posts, long-form guides, video scripts, infographics, case studies, and whitepapers

Email marketing

• Automated drip sequences and welcome flows
• Abandoned-cart and winback campaigns
• List segmentation and personalization
• Newsletter campaigns, A/B testing, and deliverability optimization

Conversion and specialty marketing

Conversion Rate Optimization includes landing-page design, A/B testing, heatmap and session-recording analysis, funnel drop-off fixes, form optimization, and checkout improvements. Napollo also offers marketing for veterinary and healthcare providers, including patient acquisition, Google Ads, reputation management, and local search optimization.

Napollo serves industries including ecommerce, healthcare and veterinary, real estate, technology and SaaS, finance and fintech, and education and e-learning.

Search optimization

Napollo provides SEO across traditional search engines, local search, Google AI Overviews, ChatGPT, Perplexity, Gemini, and other answer engines. Its SEO services are organized into four areas.

Foundation SEO

• Technical SEO covering site architecture, speed, Core Web Vitals, crawlability, indexation, and structured data
• On-page SEO covering search intent, titles, headings, semantic content, entities, and internal links
• Technical, content, and backlink audits with prioritized roadmaps
• Off-page SEO, digital PR, brand mentions, citations, and link acquisition

Local and Maps

• Local SEO for neighborhood, ZIP-code, "near me," and map-pack searches
• Google Business Profile optimization, including categories, services, posts, photos, Q&A, and reviews
• Local citations and NAP consistency
• Location-specific landing pages
• Call-focused search campaigns, click-to-call pages, call extensions, and call tracking

AI and answer engines

• AI Search Optimization for Google AI Overviews, ChatGPT, Perplexity, Gemini, and Bing Copilot
• Generative Engine Optimization to structure facts, entities, and citations for AI-generated answers
• Answer Engine Optimization for featured snippets, People Also Ask, voice results, and rich answer boxes
• AI citation and share-of-model tracking

Growth and scale

• Ecommerce SEO for product pages, category pages, faceted navigation, product schema, and rich results
• Programmatic SEO using template-driven pages, clean data, and internal linking
• SERP analysis and competitor-gap research
• Lead-generation SEO using intent-matched landing pages, conversion tracking, and revenue-focused offers

Napollo serves clients nationwide and offers focused local SEO in New York City, including Manhattan, Brooklyn, Queens, the Bronx, and Staten Island.

420 Lexington Avenue, Suite 635 New York, NY 10170

The office is in the Graybar Building above Grand Central Terminal, between East 43rd and 44th Streets.

Contact

• Phone: [212-213-7866](tel:2122137866)
• Email: [email protected]
• Hours: Monday–Friday, 9:00 AM–5:00 PM ET

The office is accessible from Grand Central–42nd Street by the 4, 5, 6, 7, and S trains. Metro-North and the LIRR connect directly to Grand Central. Several parking options are available nearby.

Getting started

Prospective clients can request a consultation, free proposal, or free SEO audit. Napollo states that proposals are delivered within 24 hours after the first discovery call, and its consultations are no-pressure with no commitment or obligation.

The consultation process begins with discovery, followed by strategy and system design, execution, and ongoing optimization. The company says it will respond to project inquiries within one business hour and provides a free proposal without commitment.

Custom software development

Services include:

• Architecture reviews and system design
• Internal tools, customer portals, billing applications, and operations applications
• API design with retry, queueing, and observability
• Authentication, logging, and access patterns designed to be SOC 2-friendly

The stated technology stack includes Node, Next.js, Python, Postgres, and AWS.

Web development

Napollo develops high-performance websites focused on speed, user experience, and conversion. Websites can include tracking and automation capabilities and are built for different devices and customer channels.

Capabilities include conversion-led copy and prototyping, Core Web Vitals-focused templates, server-side analytics, customer data platform wiring, and editor-friendly content management systems. Supported frameworks and platforms include Next.js, Webflow, Shopify, headless WordPress, and WordPress.

CRM and systems development

Napollo builds systems that centralize data and connect marketing, sales, and operations. Capabilities include:

• A single source of customer data
• AI-driven lead scoring and next-best-action workflows
• Automated follow-ups, service-level tracking, and pipeline monitoring
• Cross-department reporting

AI and automation systems

Napollo's AI services include:

• AI marketing automation for campaign execution, optimization, testing, budget allocation, and reporting
• AI lead management with web, WhatsApp, and social chatbots, lead scoring, follow-ups, and CRM integrations
• AI-trained website chatbots, FAQ automation, appointment booking, and multichannel support
• AI CRM and workflow automation for tasks, follow-ups, data, and reporting
• AI content and creative systems for ad creatives, copy, social content, email automation, and scalable production