# MacPaw > Official MacPaw business agent. MacPaw develops Mac, iPhone, and AI-powered software that simplifies, secures, and optimizes digital life for individuals and… ## Ask it a question MacPaw answers for itself at https://api.hailera.com/mcp/macpaw. A client that speaks MCP can connect to that address; the tool is ask_macpaw and the protocol is 2026-07-28. Where this file and the agent disagree, the agent is current. ## About MacPaw Who MacPaw is MacPaw is a product company that creates software to empower people and make their digital lives easier, with a strong focus on the Apple ecosystem. - MacPaw develops apps for Mac, iPhone, and iPad that simplify maintenance, security, productivity, and everyday workflows. - Every 5th Mac on Earth has at least one MacPaw app installed. - MacPaw's main headquarters are in Kyiv, Ukraine, with an additional office in Boston, USA, and team members working remotely from over 30 countries. Mission We help machines help you. Humans and technology work best together. MacPaw crafts tools that bring them closer. Vision A world where technology empowers human life. MacPaw builds technology with people in mind so that devices support everyday life instead of making it more complicated. Core values - Make Impact – Always look for new, better ways to solve problems and create meaningful products. - Create Experience – Build tools and experiences that people can fall in love with. - Stay Human – Keep things simple, considerate, and human-centric. Social responsibility and Ukraine support MacPaw runs long-term social responsibility initiatives that turn its values into real-world impact: - MacPaw Cares – Ongoing social responsibility projects that have included environmental initiatives (such as a recycling app), regular help for people and animals in need, and support for local tech talent. - MacPaw Foundation – Launched to help Ukraine during wartime, focusing on saving lives of defenders and providing relief to civilians. - Standing up for Ukraine – MacPaw publicly commits to supporting Ukraine and directs a portion of its efforts and resources to humanitarian and defense support. Partnerships and community - MacPaw partners with tennis champions Elina Svitolina and Gaël Monfils to promote human-centered technology and positive impact. - The company actively shares knowledge through its Tech Blog, MacPaw YouTube channel, and public talks on topics like accessibility, security, and software design. Team and culture - A team of around 400–500 people, with a mix of office-based and remote "Macpawians" across 30+ countries. - MacPaw emphasizes collaboration, curiosity, and high-quality design, while maintaining a people-first culture. Source: https://macpaw.com ## Where MacPaw works Lists Mission, Boston, and Kyiv as a location. Names Ukraine as a service area. Areas beyond these are not published. ## Hours and contact This document explains how customers can get help with MacPaw products. Self‑service help and knowledge base - Knowledge Base – MacPaw maintains an online knowledge base with articles, troubleshooting guides, and how‑tos, especially for CleanMyMac and other flagship products. - You can reach it from the Support or Knowledge Base link on macpaw.com. Contacting MacPaw support If you cannot find an answer in the knowledge base or need direct assistance, you can contact MacPaw's support team. Contact form - Go to the MacPaw Support Center on macpaw.com (for example, via Support → Contact Support). - Fill out the Contact Form describing the problem you are experiencing. - The team will review your request and respond by email. Typical topics the support team can help with include: - Installation and activation of MacPaw apps - License and subscription questions - Billing or payment issues - Technical troubleshooting - Questions about existing product features Phone support - MacPaw lists a support phone line primarily for license assistance: +1 877‑562‑2729 - This number is advertised as helpful if you need to retrieve or reset your license; the team will guide you through the process. The website does not publish specific support hours, response‑time guarantees, or regional phone numbers. Other ways to stay informed - MacPaw newsletter – Visitors can subscribe on macpaw.com to receive updates about product news and special offers by email. - Social media – MacPaw is present on major platforms such as Facebook, Instagram, X (Twitter), YouTube, LinkedIn, and Discord, which can be used to follow announcements and updates. Source: https://macpaw.com ## MacPaw Affiliate Program overview MacPaw runs an Affiliate Program that lets partners earn commission by promoting MacPaw apps. What the Affiliate Program offers - Commission – Starting at 35% per sale on eligible MacPaw products. - Performance‑based incentives – Higher commission tiers may be available based on performance. - Referral period – 180‑day cookie duration, so qualifying purchases made within this period can earn commission. - Cross‑device tracking – Referrals can be tracked across devices. - Localized landing pages – MacPaw provides landing pages tailored for different markets. - Dedicated affiliate management – Access to an affiliate manager for questions and optimization advice. Who can join - Website or blog owners, newsletter publishers, and social media creators with audiences relevant to MacPaw products and Mac software. - Participation is free. Applications are reviewed to ensure compliance with MacPaw's program terms and brand standards. MacPaw may decline or remove affiliates whose content includes objectionable material or activities that could negatively affect the MacPaw brand. How to get started - Apply via Impact - Join the MacPaw Affiliate Program through the Impact platform (as linked from macpaw.com/affiliate). - Once approved, you will receive access to affiliate links, banners, and logos. - Create content - Write product reviews, how‑to guides, or other content that explains MacPaw apps and the problems they solve. - Make sure your content is accurate and in line with MacPaw's guidelines. - Place affiliate links and banners - Use the approved creatives and affiliate links from Impact on your website, blog, or social media. - Do not alter MacPaw logos or creatives. - Earn commission - You earn commission on qualifying purchases made by users who click your affiliate links and complete a purchase within the tracking window. Tracking, payments, and policies - Tracking and reporting – Handled via the Impact platform. Affiliates can log in to see clicks, sales, and commissions. - Payout – Commissions are paid by Impact, typically monthly, once the payment threshold is met. - Payment options include ACH, check, PayPal, and international electronic funds transfer (as listed in the Impact interface). Key restrictions (examples) The affiliate page lists several prohibited practices, including but not limited to: - Bidding on MacPaw trademarks or close variants (for example, "macpaw", "cleanmymac", or their misspellings) in pay‑per‑click campaigns. - Using MacPaw trademarks in domain names or meta tags. - Cookie stuffing, disruptive ad formats (such as intrusive pop‑ups or pop‑unders), fraud, or spam. - Using unapproved creatives or modifying MacPaw's logos and banners. Affiliates are also required to follow applicable advertising and FTC endorsement guidelines, including clear affiliate disclosures. Related programs - Setapp Affiliate Program – A separate program specifically for promoting Setapp subscriptions, with its own commission structure. - Reseller Program – A separate program that allows resellers to purchase and resell licenses for apps like CleanMyMac and Gemini 2. Source: https://macpaw.com ## MacPaw recognition and awards MacPaw and its products have received multiple industry awards and recognitions for innovation, design, workplace culture, and social impact. Product and innovation awards - Fast Company – Most Innovative Companies (EMEA) Recognized for one-tap iOS solutions like CleanMy®Phone (for decluttering photo libraries) and ClearVPN (for online safety and privacy). - CES Innovation Awards – Cybersecurity Honoree The Moonlock Engine, MacPaw's proprietary anti‑malware technology built into CleanMyMac, was honored for its contribution to keeping devices malware‑free. - Red Dot Award: Brands and Communication Design CleanMyMac X received a Red Dot Award in the User Experience Design category. - UX Design Awards – Product category CleanMyMac X was honored for outstanding user experience and product design. - CyberSecurity Breakthrough Award ClearVPN was named the Mobile VPN Solution of the Year. - Global Infosec Awards ClearVPN received the Hot Company VPN award from Cyber Defense Magazine. Marketing, content, and social impact recognition - Shorty Social Good Awards – Environment and Sustainability (Gold Honoree) CleanMyMac's "The revenge of the junk" social campaign was recognized for its environmental and sustainability message. - Content Marketing Awards – Best Motivational Video or Video Series (Finalist) The #CleanMyCity project "The revenge of the junk" received recognition for impactful content marketing. - Corporate Content Awards – Best Content Targeted to the CSR Community (Bronze) CleanMyMac X was honored for its social responsibility campaign "The revenge of the junk." - Reuters Sustainability Awards – Social Impact (Finalist) MacPaw was shortlisted for its social campaigns and humanitarian support for Ukraine. Workplace and culture recognition - The Europe Top 25 Inspiring Workplaces (2024) MacPaw was recognized as one of the Best Inspiring Workplaces in Europe, evaluated on Culture and Purpose, Leadership, Well‑Being, Inclusion, Employee Voice, and Employee Experience. Subscription and SaaS recognition - Golden Kitty Award (Product Hunt) Setapp received a Golden Kitty Award as a Consumer Product of the Year. - SaaS Awards – Best SaaS Product for Productivity (non‑US) Setapp was recognized for its contribution to productivity as a subscription-based app service. Source: https://macpaw.com ## Overview of MacPaw products MacPaw builds a family of apps focused on making Macs and other Apple devices cleaner, safer, and easier to use. Below is a high-level overview of the core products mentioned on macpaw.com. Mac and AI-powered tools - Leebry An AI assistant for work that connects to internal tools, answers employee questions with cited sources, and helps automate Level 1 workflows. - Eney A proactive AI companion that understands what you are working on, works across the apps you already use on your Mac, and takes care of routine tasks so you can focus on what matters. Security and privacy - Moonlock A Mac-focused antivirus that complements Apple's built‑in security tools. It protects from Mac-specific malware and is designed to help users better understand cybersecurity. - ClearVPN A VPN service with a strong focus on user experience and simplicity. It helps provide a safer, more private, and more comfortable digital life. - Encrypto A file encryption app that uses AES‑256 encryption. It lets you encrypt files and then safely send them to others on both Mac and Windows. Cleaning, optimization, and storage - CleanMyMac A Mac utility that helps tidy up your Mac, clean junk files, manage storage, remove potential threats, and manage installed apps to keep your Mac fast and responsive. - CleanMy®Phone An AI-powered cleaner for iPhone and iPad that helps reduce photo clutter by finding similar and duplicate photos so you can free up space. - Gemini 2 A duplicate file finder for Mac that identifies duplicates and similar files so you can safely remove them and reclaim disk space. - The Unarchiver A popular archive utility for macOS that unpacks a wide range of archive formats (including those not supported by the built-in macOS tool). App marketplace and subscriptions - Setapp A curated marketplace and subscription service where users get access to a catalog of high-quality, ad‑free Mac apps under a single membership. It also provides a way for developers to distribute their apps and earn predictable revenue without running their own marketing. These products are designed to work together to simplify maintenance, security, productivity, and file management across Apple devices. Source: https://macpaw.com ## What MacPaw has not published yet These are things people ask MacPaw that its published information does not yet cover. - prices - availability - discounts and special offers - legal or contractual terms - service uptime or performance guarantees - data deletion or privacy guarantees - delivery times or release dates - clinical or repair outcomes Ask anyway — the agent will say plainly that it is not published rather than guess. ## Where this comes from https://macpaw.com