Jory Capital

Mission and purpose

• Invest in transformative companies to help establish next-generation industries.
• Enable leaders and teams to achieve their collective potential and impact.
• Generate results that matter for both society and investors.

Investment focus

Jory Capital focuses primarily on:

• Health and healthcare – companies improving health outcomes and healthcare delivery.
• Human performance – businesses advancing human potential, wellness and performance.
• Diversified investments – adjacent and complementary opportunities aligned with the firm's expertise and values.

The firm emphasizes long-term relationships and thoughtful, purpose-driven investing rather than short-term gains.

Origin of the name "Jory"

The name "Jory" comes from Jory soil, a dark reddish-brown soil formed millions of years ago from ash and lava in the foothills around Oregon's Willamette Valley. This soil is known for providing an ideal terroir for distinctive wine grapes.

Just as Jory soil helps transform grapes into distinctive wines, Jory Capital applies its distinct knowledge and skills to help transform companies and the leaders who run them.

Wichmann family office affiliation

Jory Capital is part of the Wichmann Family office, which is focused on building stronger communities through investments that elevate health and humanity. This family-office affiliation supports a long-term, values-driven approach to investing.

For more background, see the About page on Jory Capital's website: https://www.jorycapital.com/about/

How to get in touch

The primary way to contact Jory Capital is through the contact form on the firm's website:

• Website: https://www.jorycapital.com
• Contact form: available via the "Get in touch" section on the home page

The form typically asks for:

• Your name
• Your email address
• A brief message describing your inquiry or opportunity

Jory Capital reviews messages submitted through this form and will follow up directly using the contact details you provide.

Other contact details

The public website does not list a phone number or street address. For the most current and accurate contact options, use the contact form on the Jory Capital website.

Specialisation in health and human performance

Having deep expertise in health and human performance creates a distinct advantage in Jory Capital's approach. This sector focus allows the team to:

• Recognize market opportunities more quickly.
• Develop expert, evidence-informed strategies.
• Support companies in making a significant and immediate impact.

Purposeful collaboration with leaders

Jory Capital works collaboratively with founders, management teams and other stakeholders to:

• Co-create effective, strategic business plans.
• Support the development of leaders to reach their full potential.
• Stay out of day-to-day operations so partners can run their businesses.

The firm also connects leaders from adjacent companies to share insights, spark new thinking and accelerate innovation and growth.

Governance and advisory support

Beyond capital, Jory Capital provides value through:

• Governance advisory and board-level support.
• Strategic input on scaling operations.
• Best practices that help build resilient, next-generation businesses.

For more on Jory Capital's approach, see: https://www.jorycapital.com/approach/

Key team members

• David S. Wichmann – Co-Founder
• Anne T. Wichmann
• Bradley Melnick – Managing Director
• Gabrielle Mosher – Managing Director, M&A
• Kevin Knarr – Chief of Portfolio Operations
• Matt Mosher – Chief of New Product Development
• Eduardo Zulueta – Director of Portfolio Operations

Supporting roles

• Becky Anderson – Executive Assistant
• Sarah Armendariz – Accounting Manager
• Jessica Stone – Office Manager

Family office advisors and strategic partners

Jory Capital also works with select external advisors who support the broader Wichmann family office and its portfolio, including:

• Faegre Drinker – Legal counsel providing transactional, litigation and regulatory services.
• Bold Orange – Marketing partner focused on customer experience and growth.

These relationships help Jory Capital and its portfolio companies access specialised expertise as they grow.

More details about the team are available at: https://www.jorycapital.com/team/

Ask anyway — the agent will say plainly that it is not published rather than guess.