HVR Studio

Founder: Hannah Virginia Robinson

• Business strategist, brand consultant and founder of HVR Studio.
• Holds an MBA in International Management from ESCP Business School.
• Professional experience across more than 45 countries.
• Background as a SAG-AFTRA actress, with early experience on film sets helping shape her approach to storytelling, communication and creative direction.

What HVR Studio Does

HVR Studio partners with:

• Small businesses and emerging entrepreneurs.
• Established global brands and companies.
• Health and wellness, medical and concierge medicine, lifestyle and luxury travel brands.

Key focus areas include:

• Brand strategy and positioning.
• Creative direction and visual identity.
• Strategic partnerships and business development.
• Marketing foundations that support long-term growth.

Locations and Service Area

• Based between New York City, Los Angeles and Paris.
• Serves clients worldwide.

Approach and Philosophy

• Blends a global business perspective with creative intuition.
• Bridges creativity and commerce so brands can lead with confidence and purpose.
• Specializes in pivotal phases of growth and transformation, helping clients clarify their voice, elevate their identity and align their business with a future-ready vision.
• Often works as a fractional Director of Business Development and Brand Strategy, acting as a trusted partner to unify the brand, guide decision-making and support sustainable growth.

Additional Roles

Beyond client projects, Hannah:

• Mentors emerging entrepreneurs.
• Speaks at universities and international events, especially to empower young women to build values-driven businesses and lead with integrity.

• Typical timeline: from about 1 hour up to 1 week, depending on the business's needs.
• Investment: custom quoted; clients can inquire for a detailed proposal.

What the Service Covers

Bitcoin Education for Business Owners

• Explains what bitcoin is and why it may matter for small business owners.
• Outlines how bitcoin compares to traditional payment methods.
• Covers key concepts such as wallets, on-chain payments and the Lightning Network.

Optimized Payment Flow Design

• Designs when and how to offer bitcoin as a payment option.
• Ensures the payment experience is clear and simple for clients.

Website and Platform Integration

HVR Studio can integrate bitcoin payments into:

• Websites built on platforms such as Squarespace or Shopify.
• Online booking systems such as Calendly and similar tools.
• Other online or point-of-sale platforms, as appropriate.

Wallet, Exchange and Tool Setup

• Helps choose a suitable bitcoin wallet (custodial or non-custodial) for the business.
• Assists with secure setup and backups.
• Supports setup of related tools such as exchanges or bitcoin payment processors when needed.

Invoicing and Point-of-Sale Setup

• Configures bitcoin-compatible invoicing or point-of-sale (POS) tools for online or in-person businesses.

Bitcoin Map Listing

• Registers the business on BTC Map, a free open-source map used by bitcoin users to find businesses that accept bitcoin.

Messaging and Client Communication

• Provides email and website copy templates to announce bitcoin as a payment option.
• Helps explain the benefits of bitcoin payments to clients in clear, accessible language.

Additional Notes

• Bitcoin is offered as an additional payment method; businesses can continue to accept existing methods such as credit cards or PayPal.
• HVR Studio can help clients understand how bitcoin and the Lightning Network work in practice and how to incorporate them into their broader business strategy.
• Clients are encouraged to speak with their accountant or tax professional about local regulations related to accepting bitcoin.

Who This Is For

• Established small businesses that are ready to realign their brand and website with current goals.
• Practices and companies, including concierge medicine practices, that want an elevated and cohesive brand presence.

Overview of the Service

This is a high-touch, white-glove branding and website engagement that turns your brand and website into strategic, high-impact tools. After initial planning and discovery, HVR Studio manages the details so clients can stay focused on running their business.

• Timeline: typically 3–8 weeks, depending on scope.
• Investment: custom quoted; clients are invited to inquire for a tailored proposal.

Branding Phase

Includes strategy and complete creative direction for established businesses ready to evolve.

Key elements can include:

• In-depth brand audit and discovery session.
• Exploration of internal values, goals and authentic voice.
• External perception review from a client or customer perspective.
• Brand positioning, messaging and tone-of-voice guide.
• Alignment strategy to connect the internal vision with the audience's experience.

Visual Identity Design

• Primary logo that reflects brand essence and positioning.
• Secondary logo for flexible use across platforms.
• Curated color palette with hex codes.
• Typography system for visual consistency.
• Custom QR code linked to the website or a key landing page.
• Packaging and print design support available on request.

À La Carte Brand Collateral

Examples include:

• Custom email signature.
• Business card design, often with a QR code.
• Branded email newsletter template in platforms such as Mailchimp or Squarespace.
• Optional printed collateral, merchandise, event materials and more (available on request).

Social Media Profile Branding

• Setup and branding of core social and discovery platforms (such as Instagram, Facebook, Google Business, Yelp, TripAdvisor and LinkedIn).
• Upload and organization of updated photo and video assets.
• Optimization of bios, contact information, highlights and cover imagery.
• Strategic recommendations on which platforms to prioritize.
• Optional social launch support package (4-week content plan and light implementation) available on request.

Brand Guidelines Delivery

Clients receive a Brand Guidelines folder, typically via Google Drive, which can include:

• Visual moodboard and art direction.
• Full brand guidelines PDF.
• Logo files in web and print-ready formats.
• Final color palette and font files.
• Photography style guide for future content.
• Content direction for website and social media.
• Optional Canva-ready social media templates available on request.

Website Phase

Websites are custom designed and developed on Squarespace or Shopify.

Strategy and User Experience

• In-depth strategy session focused on user experience and brand alignment.
• Visual and structural planning rooted in goals, brand positioning and user flow.
• Platform guidance and setup support (Squarespace or Shopify, depending on the business).
• Hosting and domain setup.
• Launch strategy session to coordinate rollout across platforms.

Custom Design and Development

• Fully custom design (no pre-made themes).
• Mobile-friendly and responsive across devices.
• Typically 5–7 core pages, tailored to the business.
• Legal pages (such as Terms and Conditions, Privacy Policy and 404 page) included.
• Integrated Instagram feed in the footer and social icons throughout.
• Built with ADA accessibility in mind and aligned with modern best practices.

SEO Copywriting

• SEO-centric, conversion-focused copywriting across all pages.
• Keyword research and tailored SEO strategy.
• Optimized headlines, image tags, alt text and meta descriptions.
• Custom tagline, short bio and calls to action.

Platform Integration

Depending on the business, setup can include:

• Online appointment booking system integration.
• Shop, blog and/or membership functionality.
• GSuite setup for domain-based email.
• Social media and email opt-in integration.
• Branded email campaign templates and integration with tools such as Mailchimp or Squarespace Email Marketing.
• Google Analytics and Facebook Pixel tracking.
• Sitemap submission to major search engines.
• Google reCAPTCHA for security.

Post-Launch Training and Support

• One-on-one training session to show how to manage and update the site.
• Custom recorded maintenance training video.
• Two weeks of aftercare support for final tweaks and questions.

Optional Ongoing Website Support

• Monthly website support package: USD $150 per month.
• Typically includes up to 1 hour per month of updates, light optimization, monitoring and recommendations.

To explore this service or request a quote, potential clients can inquire through the HVR Studio website contact form.

How to Get in Touch

HVR Studio invites clients, collaborators and press to reach out through the following channels:

General Inquiries and Project Requests

• Contact form: available via the Contact page on the HVR Studio website (https://www.hvrstudio.net/contact).
• Typical uses: project discovery calls, new client inquiries, collaborations and general questions.

Email

• Email: hannah@hvrstudio.net
• Suitable for: follow-up questions, accessibility feedback and direct communication with the studio.

Speaking Requests

• Speaking request form: accessible from the Contact page on the website.
• For universities, conferences and event organizers interested in inviting Hannah to speak.

Press and Media Inquiries

• Media request form: available via the Contact page.
• For journalists, podcast hosts and media outlets seeking interviews or commentary.

HVR Studio does not list a public phone number on the website; email and the website forms are the primary contact methods.

Accessibility Commitment

HVR Studio is committed to making its website accessible to all users.

As stated in the Accessibility Statement (last updated August 5, 2025):

• The studio aims to conform to WCAG 2.1 Level AA guidelines.
• Alt text, clear navigation and high-contrast design elements are used where possible.
• Feedback about accessibility or suggestions for improvement are welcome via email at hannah@hvrstudio.net.

Accessibility is treated as an ongoing effort, and the studio is actively reviewing and updating its digital presence to improve accessibility for all visitors.

Lists Ada, York, Paris, New York City, Los Angeles, and Elko as a location. Names Virginia as a service area. Areas beyond these are not published.

• Small businesses and emerging founders.
• Scale-ups and international brands.
• Organizations in health and wellness, medical and concierge medicine, lifestyle and luxury travel.

Support can include:

• Clarifying brand positioning and narrative.
• Evaluating existing marketing and brand touchpoints.
• Identifying misalignments between internal vision and customer experience.
• Developing strategies for growth, partnerships and market expansion.
• Refining offers, client journey and overall brand ecosystem.

Fractional Director of Business Development and Brand Strategy

Many clients invite Hannah to serve in an ongoing, fractional leadership role. In this capacity, HVR Studio can:

• Help unify the brand across channels and experiences.
• Guide decision-making and prioritization.
• Shape opportunities and partnerships.
• Support long-term, sustainable growth.

Engagements are tailored to each client and can range from shorter consulting projects to longer-term partnerships. Specific scopes and fees are quoted after an initial discovery conversation.

1:1 Business Mentorship

HVR Studio provides mentorship for emerging entrepreneurs and founders who want support in:

• Building or refining a values-driven brand.
• Navigating pivotal phases of growth or transition.
• Strengthening their strategic thinking and confidence as leaders.

Mentorship is personalized and may address strategy, brand storytelling, visibility, and foundational systems.

Keynote Speaking and Educational Sessions

Hannah speaks at universities, events and international programs, often focusing on:

• Building bold, values-driven businesses.
• Brand strategy and storytelling.
• Leadership, integrity and entrepreneurship for women.

Speaking engagements and educational sessions are customized based on the audience and goals. Event organizers can invite Hannah to speak by submitting a speaking request through the HVR Studio contact page.

Who These Services Are For

These strategic services are ideal for founders and teams who:

• Are navigating a rebrand, expansion or new chapter of growth.
• Want a trusted partner to help clarify direction and priorities.
• Prefer high-touch, collaborative support that blends strategy with creative direction.

Ask anyway — the agent will say plainly that it is not published rather than guess.