Portland SEO Consultant

Background

• Built his first website in 1998 and has worked on the web ever since.
• Early hands-on experience in e-commerce, design, copywriting, and development before specializing in SEO.
• Has run SEO, SEM, and digital marketing programs for local, national, and international companies since the early 2000s.

This "all-purpose web" background means strategy draws on design, content, technical SEO, analytics, and conversion thinking — not SEO in isolation.

How Clients Work With Greg

• Clients include Oregon-based businesses and organizations marketing nationally.
• The client list is intentionally selective so each account gets senior-level attention.
• Clients work directly with Greg rather than being passed to a junior team.
• Relationships are built around long-term performance and clear communication, not lock-in contracts.

Focus and Philosophy

• Success is measured in leads, booked jobs, and revenue — not vanity metrics.
• Strategy comes before tactics: audits, content agendas, keyword research, page priorities, technical recommendations, AI visibility, and internal linking plans are planned as a whole.
• Search programs are built to keep up with how customers actually look for businesses today across Google, Google Maps, Apple Maps, AI Overviews, ChatGPT, and other AI tools.

Portland SEO Consultant combines deep experience with a practical, data-driven approach so that SEO, AI search optimization, and paid search work together to move the bottom line.

What Local Services Ads Are

• Pay-per-lead ads that appear near the top of local search results
• Designed to connect searchers directly to local providers by phone or message
• Can display reviews, business details, service categories, and verification signals such as the Google Screened badge

Why LSAs Need Active Management

Without oversight, Local Services Ads can become expensive and deliver inconsistent lead quality. Performance depends on:

• Accurate business categories and services
• Properly defined service areas
• Bidding and budget control
• Clear scheduling expectations and fast response handling
• Strong, recent reviews and a trustworthy profile
• Keeping verification details and business information current

How Portland SEO Consultant Manages Local Services Ads

Management typically includes:

• Reviewing and refining categories, service areas, and budgets
• Improving business descriptions and profile details
• Aligning LSA strategy with core services and ideal customer profiles
• Monitoring and improving lead quality, not just lead volume
• Coordinating LSAs with local SEO, Google Ads, and website content
• Helping protect and maintain Google Screened status where applicable

How LSAs Fit Into the Broader Strategy

Local Services Ads are used as one part of a wider local search and paid search strategy. The focus is on:

• Turning high-intent searches into real calls and messages
• Supporting long-term local SEO, reviews, and website trust
• Integrating with Google Ads campaigns where both channels make sense

Specific campaign setup details, eligibility, and budgets are discussed directly with each client.

SEO, AI Optimization and Google Ads Services

Portland SEO Consultant helps businesses turn search visibility into leads, calls, and revenue. Services are built for local Oregon companies and select national brands that want search to perform like a real channel, not just a report.

Core Services

• Local SEO
• Google Business Profile optimization and ongoing tuning
• "Near me" and city-focused strategies for Portland and other Oregon markets
• Citation cleanup and consistency work
• City-specific and service-area landing pages
• On-page SEO and schema to support stronger local pack and map rankings

• Organic / National SEO
• Custom keyword research mapped to commercial intent
• Content agendas and topical authority planning
• On-page optimization and internal linking plans
• Technical SEO, including Core Web Vitals discipline
• Outreach and authority-building efforts

• AI Search Optimization (AIO)
• Strategies to earn citations in Google AI Overviews, ChatGPT, Claude, Perplexity, and other AI search tools
• Content and site structure engineered for clear entities and unambiguous authorship
• Generative Engine Optimization (GEO) to help AI systems recognize and recommend the business as a trusted source

• Google Ads Management
• Account audits to find wasted spend and tracking issues
• Match-type, keyword, and negative keyword refinement
• Conversion tracking focused on real leads and inquiries
• Ongoing optimization to improve cost per qualified lead

• Google Local Services Ads (Google Screened)
• Local Services Ads strategy and profile setup for eligible businesses
• Category, budget, bidding, and service-area tuning
• Lead quality review and ongoing optimization
• Alignment with broader local SEO and Google Ads efforts

Who These Services Are For

• Local service businesses, retailers, and professional firms in Oregon that rely on phone calls, form fills, and booked work
• Law firms, contractors, and other verticals where search heavily influences new business
• National brands that need search to perform predictably across multiple markets

All strategies are custom-built around the client's market, competition, and goals rather than a one-size-fits-all package.

Strategy Before Tactics

Every engagement begins with understanding:

• Where the website stands today in search and AI visibility
• How competitors are performing and where they are gaining ground
• Which searches and topics matter most for leads and revenue
• Which pages and technical issues are holding performance back

Deliverables from this stage can include:

• SEO audits and technical recommendations
• Keyword research and page-level priorities
• Content agendas and topical roadmaps
• Internal linking plans
• AI search visibility analysis (for AI Overviews, ChatGPT, Perplexity, and other tools)

Ongoing Work

Once the plan is set, the ongoing work may cover:

• Local SEO improvements to Google Business Profiles, citations, reviews, and location pages
• On-page SEO and content updates for key service and location pages
• New content that supports the right topics and commercial intent
• Technical SEO to improve clarity, crawlability, and Core Web Vitals
• AI search optimization (AIO/GEO) so content is easier for AI systems to understand and cite
• Google Ads and Local Services Ads optimization where paid search is part of the strategy

How Performance Is Measured

Performance is evaluated on real business outcomes, such as:

• Qualified organic and local search leads
• Calls and inquiries attributed to search
• Cost per qualified lead from Google Ads and Local Services Ads
• Visibility in map packs, organic results, and AI-powered answers

Campaign Length and Guarantees

• Campaigns are typically structured as 6-month programs, which is the timeframe used to do the work properly.
• Engagements are backed by a 90-day ranking improvement guarantee, reflecting the firm's focus on measurable progress.

Specific pricing, contract details, and scope are discussed directly with each client based on their market, competition, and goals.

• Business name: Portland SEO Consultant
• Address: 2000 NE 42nd Ave, Suite #211, Portland, OR 97213

How to Get in Touch

• Phone: +1 503-896-2209
• Email: seo@gregbeddor.com
• Website contact form: Available on the contact page at https://www.gregbeddor.com/contact

A real person reviews inquiries and responds, typically within one business day.

Service Hours

Portland SEO Consultant lists the following service hours:

• Monday – Saturday: 7:00am – 8:00pm
• Sunday: not listed

For the most current availability or to schedule a conversation, contact the team by phone, email, or the website form.

Ask anyway — the agent will say plainly that it is not published rather than guess.