Aimers

Aimers was founded in 2014 as a performance marketing agency. Its early work focused on paid search, followed by paid social services on Meta and LinkedIn. The company later expanded its capabilities with CRO, design, and landing page creation.

Aimers became an international team during the shift to remote work and has continued to focus on testing, improving, and scaling B2B SaaS growth. The agency has earned recognition from Clutch, The Manifest, and G2, including G2 badges for "Clients Love Us" and "High Performer."

Experience and Results

• 50+ specialists
• 100+ SaaS and technology brands scaled
• $30M+ in managed ad spend
• 10+ years of experience
• 100+ success stories
• 4.93/5 client satisfaction rate

Aimers emphasizes data over guesses, long-term partnerships, clear structure, direct communication, and continuous improvement. Its clients receive weekly reporting, and the agency limits each team to a maximum of three projects.

An audit may include:

• Account and campaign structure
• Targeting, keywords, search terms, and negative keywords
• Ad copy, extensions, and bidding strategies
• Budgets and performance by campaign or segment
• Landing pages and conversion paths
• Google Analytics, Google Tag Manager, conversion events, CRM data, and attribution signals
• Qualified leads, demos, trials, pipeline, and CAC for SaaS and technology companies

Audits can cover Google Ads, Microsoft Ads, LinkedIn Ads, Meta Ads, Reddit, Quora, Capterra, Apple Search Ads, and other relevant channels. The analysis typically covers the previous three to six months, though the period can be adjusted for seasonality, structural changes, or longer sales cycles.

Deliverables

• A detailed audit document with findings, screenshots, and comments
• Tips and recommendations for future campaign management
• Prioritized, actionable recommendations
• A recorded follow-up meeting with expert commentary

Audit Process

1. Hold an initial 15–30 minute call to discuss challenges and PPC goals.
2. Assess the account and analytics structure and define the scope.
3. Conduct the PPC account audit.
4. Deliver findings and, when needed, a detailed strategy.
5. Hold a 1–1.5 hour follow-up call to explain the results and answer questions.
6. Present a tailored partnership proposal if the client wants to continue.

A typical audit takes 5–15 days, depending on account complexity, platforms, data volume, tracking setup, and analysis depth. Companies with a monthly PPC budget above $3,000 may qualify for a free audit; other audits receive a custom estimate after the scope is reviewed.

Aimers provides full-funnel performance marketing for B2B SaaS and technology companies, with a focus on measurable growth and qualified pipeline.

Services

• Paid search: Targeted campaigns on Google Ads and Microsoft Ads.
• Paid social: Campaigns on Facebook, Instagram, LinkedIn, and X.
• Analytics: Campaign performance analysis and recommendations for future growth.
• Conversion rate optimization: Website optimization designed to increase conversions.
• Landing page design: Landing pages with engaging content and clear calls to action.
• Deep one-time audit: An audit to identify missed opportunities and inefficient spending.

Aimers combines PPC campaigns with conversion-focused creative work, landing pages, and CRO so that campaigns and the pages they drive traffic to are developed together. The agency also provides weekly reports, direct communication, and personalized service, taking on no more than three projects per team.

Best Fit

Aimers works with B2B SaaS and technology companies, from early-growth startups to businesses managing six- and seven-figure monthly budgets. The agency recommends a minimum of $3,000 per month per ad platform for meaningful testing and optimization. Full engagements range from $3,000 to $1,000,000+ per month, depending on scope and ad spend.

• Google Analytics for tracking campaign goals and building audiences
• Google Tag Manager for tracking-code implementation and tag management
• HubSpot, Salesforce, and Pipedrive integrations to connect contacts with sales workflows
• AppsFlyer for mobile app installs and user activity
• Social media pixels and datasets for monitoring social-platform interactions
• Crazy Egg, Microsoft Clarity, and Hotjar for analyzing user interactions and optimizing conversions

Aimers uses analytics to guide decisions, improve conversion tracking, identify issues early, measure campaign effectiveness, and support continuous optimization. The agency can also integrate CRM systems with Google and Meta ad accounts to create a more complete view of conversions.

Process and Reporting

1. Discuss business goals, audiences, and marketing objectives.
2. Audit the website, Google Analytics, advertising accounts, traffic sources, and performance data.
3. Build a tailored strategy with goals, tactics, and timelines.
4. Set up campaigns and test targeting and audiences.
5. Monitor metrics such as CPC, CPA, and ROI.
6. Provide structured weekly or monthly reports and continue testing and scaling.

Aimers analyzes campaign data daily. Analytics integrations usually take a few days to a week, depending on CRM complexity and the current data setup.

1. Application: Share your background, project experience, expectations, start date, and desired compensation. Aimers aims to respond within 1–2 working days.
2. Assessment: Complete an assessment in 1–3 days. Feedback is provided within 48 hours, followed by an interview if the result is positive.
3. Interview: Meet with a Talent Acquisition specialist by video call to discuss benefits, terms, conditions, and questions.

Current Vacancies

• UI/UX Designer — full-time, worldwide, remote, three or more years of experience
• Account Manager — two or more years of experience
• PPC Manager — two or more years of experience

Benefits

• International projects
• 100% remote work from any location without country restrictions
• Flexible working hours
• Medical benefits
• Loyalty program
• Partial coverage for corporate training

Aimers provides structured onboarding and supports career growth. Team collaboration uses ClickUp for tasks, Tettra for knowledge sharing, and Slack for company-wide announcements and occasional instant messaging. Teams hold short daily sync meetings and monthly digest meetings.